VCreaTek Unveils a Bold New Brand Identity, Marking the Next Phase of Its Global Growth

VCreaTek Unveils a Bold New Brand Identity, Marking the Next Phase of Its Global Growth

Pune, India, 21 Nov 2025: VCreaTek, a global data consulting company with offices across India, the UK, and the USA, today announced the launch of its refreshed brand identity, reflecting its transformation into a more agile, design-driven, and insight-led organization poised for accelerated global growth.

The new identity underscores VCreaTek’s evolution in both scale and purpose- from a young consulting team to a trusted transformation partner empowering enterprises worldwide through data intelligence, design thinking, and digital innovation.

The announcement coincides with the company’s 11th Foundation Day, part of its annual tradition of celebrating the people, partnerships, and purpose that have shaped VCreaTek’s journey so far.

The brand transformation was executed in collaboration with Studio Vitamin D, a creative design studio renowned for translating business strategy into visual storytelling. Working closely with VCreaTek’s internal communications and leadership teams, the studio helped craft a cohesive brand narrative, refreshed logo, and visual identity system aligned with the company’s evolving mission.

In line with this evolution, VCreaTek has refined its service offerings to meet the evolving needs of clients in today’s dynamic business and technology landscape. To reflect these enhancements, the company has also launched a renewed website, www.vcreatek.com, showcasing its expanded capabilities across Data Analytics, Artificial Intelligence, Business Consulting, and Digital Transformation, with specialization in Supply Chain, Procurement, and Commercial Business Insight.

This milestone represents more than just a visual change; it signifies a renewed commitment to creating meaningful impact, helping clients navigate complexity, unlock opportunities, and shape a more intelligent, connected future.

About VCreaTek

Founded in 2014, VCreaTek is a next-generation data and AI services company with a global footprint. The company partners with enterprises worldwide to drive digital transformation with speed, agility, and precision. Specializing in Supply Chain, Procurement, and Commercial Business Insights, VCreaTek empowers enterprises through Digital Transformation, Decision Intelligence, and Change Management, helping clients achieve operational excellence and transformative business outcomes.

Abhishek Rathi, Founder & CEO, VCreaTek said, “This new identity is more than just a visual change- it’s a reflection of who we’ve become and where we’re headed.” He added, “Studio Vitamin D brought our ideas to life beautifully. They understood our world, where data meets design and helped us express it with authenticity and energy.”

Media Contact:
Email: connect@vcreatek.com
Website: www.vcreatek.com

TechensGlobal Achieves CERT-In Empanelment; Strengthens India’s Cyber Defense Landscape

TechensGlobal Achieves CERT-In Empanelment; Strengthens India’s Cyber Defense Landscape

Bengaluru (Karnataka) [India], November 12: TechensGlobal, a global Managed Security Services Provider (MSSP) and cybersecurity solutions company, has been officially empaneled by CERT-In (Indian Computer Emergency Response Team), the national nodal agency under the Ministry of Electronics and Information Technology, Government of India. This empanelment marks a significant milestone in TechensGlobal’s mission to enable cyber-resilience across enterprises, critical infrastructure, and government institutions in India and beyond.

The CERT-In empanelment is awarded after a rigorous evaluation of cybersecurity skills, incident-response capability, infrastructure maturity, and compliance excellence. With this recognition, TechensGlobal joins an elite group of cybersecurity service providers authorized to deliver incident response, digital forensics, and cyber investigation services to organizations in India.

Strengthening National Cybersecurity Capabilities

India is witnessing rapid digital transformation across industries such as BFSI, manufacturing, retail, logistics, healthcare, and government services. With this digital acceleration comes increased exposure to cyber risks. Cybercrime incidents have become more sophisticated, ranging from targeted ransomware attacks to state-sponsored cyber espionage.

Speaking on the achievement, Jamsheer KK, CTO of TechensGlobal, said:

“CERT-In empanelment is not just a recognition, it is a responsibility. We are committed to supporting India’s cyber ecosystem with advanced security intelligence, real-time threat hunting, and incident response capabilities. This milestone empowers us to work hand-in-hand with enterprises, critical sectors, and public organizations to fortify their cyber defense posture and accelerate secure digital growth.”

He added,

“Cybersecurity today is not a technology challenge alone, it is a governance and national-security imperative. Our goal is to expand advanced defense operations, build capability, and support India’s vision for digital sovereignty and cyber resilience.”

End-to-End Cyber Defense Offerings

TechensGlobal offers a wide spectrum of cybersecurity services, supported by advanced threat intelligence, 24/7 Security Operations Center (SOC) monitoring, and a skilled global security engineering team. Key offerings include:

  • Managed Security Operations Center (IT/OT SOC)
  • Cyber Threat Intelligence & Proactive Threat Hunting
  • Incident Response & Digital Forensics
  • Vulnerability Assessment & Penetration Testing (VAPT)
  • Managed Detection & Response (MDR / XDR)
  • Cloud Security & Workload Protection
  • Zero-Trust Architecture, SASE, ZTNA & SD-WAN
  • OT & IoT Security
  • Governance, Risk & Compliance (ISO 27001, DPDP, RBI and SEBI)
  • Privileged Access Management (PAM) & Data Loss Prevention (DLP)

TechensGlobal currently delivers security services across India and the Middle East, supporting enterprises, BFSI institutions, telecom providers, and high-security environments. The company is also a cybersecurity partner to TATA Tele Services, offering advanced managed security services to thousands of Indian businesses.

Driving Innovation and Skills Development

In addition to security services, TechensGlobal invests in cybersecurity skill development, research, and innovation, contributing to the cybersecurity workforce and technology advancement in the region.

The company has ongoing initiatives in threat intelligence automation, AI-based security platforms, and specialized cybersecurity learning programs focused on next-generation skills.

About TechensGlobal

TechensGlobal is a leading global cybersecurity company delivering end-to-end managed security services and cyber defense solutions to enterprises, telecoms, and government organizations. With advanced SOC capabilities and a global team of cybersecurity experts, the company specializes in protecting digital infrastructure, preventing cyber-attacks, and ensuring compliance with international cybersecurity standards.

Media Contact:

TechensGlobal Communications Office

info@techensglobal.com

www.techensglobal.com

Zapium Releases 2025 Maintenance Maturity Insights

Zapium Releases 2025 Maintenance Maturity Insights

Zapium (Formerly FieldCircle), a leading provider of AI- and IoT-driven maintenance management software, released its 2025 Maintenance Maturity Insights Report, revealing a stark digital divide in how organizations manage maintenance operations. The comprehensive study surveyed more than 1,000 maintenance professionals across the manufacturing, facilities, and utilities sectors, revealing a continued reliance on manual processes despite widespread awareness of digital transformation.

Key Findings: A Sector at a Crossroads

The report reveals five critical gaps in maintenance management maturity:

Manual processes dominate maintenance operations: Over 45% of respondents reported that maintenance requests are still logged manually through verbal communication, WhatsApp, paper forms, or Excel spreadsheets. Only 37% use dedicated software systems to manage maintenance requests, highlighting significant operational inefficiency.

Preventive maintenance remains severely underdeveloped: Nearly 30% of organizations continue to rely solely on breakdown repairs, while another 28% use static Excel-based schedules. Just one in five organizations has implemented fully automated preventive maintenance driven by equipment usage or run-time data.

IoT adoption lags far behind industry potential: When asked about response times to equipment failures, 35% of respondents indicated they only act when someone manually notices and reports an issue. A mere 18% receive real-time IoT-based alerts, leaving the majority vulnerable to costly, unexpected downtime.

Data silos persist across critical functions: Only 25% of organizations operate with integrated systems connecting maintenance, inventory, and finance teams with real-time updates. The remaining 75% rely on fragmented communication channels, such as phone calls, emails, and weekly meetings, to coordinate operations.

Reactive decision-making prevails over data-driven strategy: Despite growing emphasis on analytics, 49% of organizations make maintenance decisions reactively or only during periodic audits. Just 26% leverage real-time dashboards for proactive strategy adjustment and continuous improvement.

Industry Implications

“These findings reflect a critical transition phase for the maintenance industry,” said Yogesh Choudhary, Co-founder and CEO of Zapium. “While awareness of digital transformation is rising, adoption remains uneven and inadequate. Many teams remain trapped in reactive workflows that fundamentally limit efficiency, productivity, and operational visibility. The organizations that will thrive in the coming years are those that successfully integrate AI and IoT into everyday maintenance decisions.”

The report underscores an urgent need for connected maintenance platforms that unify asset data, technician workflows, and vendor management into single, intelligent ecosystems – enabling organizations to evolve from reactive firefighting to predictive, proactive maintenance strategies.

About the Report

The 2025 Maintenance Maturity Insights Report was conducted by Zapium to assess the digital readiness of maintenance teams across industries. The survey analyzed responses from over 1,000 professionals spanning manufacturing, facilities management, utilities, and infrastructure sectors. The insights provide a data-backed perspective on how organizations are evolving – or struggling to evolve- in maintenance planning, execution, and analytics.

About Zapium

Zapium is an AI-powered, IoT-connected Computerized Maintenance Management System (CMMS) that empowers organizations to manage assets, automate maintenance workflows, and improve operational reliability. With intelligent scheduling, condition-based maintenance capabilities, and integrated reporting, Zapium enables facilities and maintenance leaders to optimize performance, reduce costly downtime, and maximize asset lifespan.

For media enquiries, please reach out to hello@zapium.com

Learn more at www.zapium.com

TechensGlobal and GBS Partner to Deliver SOC Services in Saudi Arabia

TechensGlobal and GBS Partner to Deliver SOC Services in Saudi Arabia

Riyadh [Saudi Arabia], October 27: In a bold move to strengthen the Kingdom’s cyber defense and empower local talent, GBS, a leading digital transformation provider in Saudi Arabia, has partnered with TechensGlobal Pvt Ltd, a global Cybersecurity MSSP, to establish a cutting-edge Security Operations Center in the Kingdom of Saudi Arabia.

This strategic alliance will deliver Managed SOC Services, MDR (Managed Detection & Response), and Managed Security Services, all fully hosted within Saudi Arabia, ensuring full compliance with SAMA Cybersecurity Framework and NCA Essential Cybersecurity Controls (ECC).

A SOC Built for Saudi Arabia, Powered by Saudi youth professionals

This partnership is deeply aligned with Saudi Arabia’s Vision 2030, focusing not just on technology, but also on developing local talent and creating new employment opportunities for Saudi nationals, particularly Saudi female.

“Our mission is clear, to build a SOC for the Kingdom, by the Kingdom,” said Haris P Muhammed, CEO, GBS. “Through this partnership, we will create meaningful cybersecurity careers, with a special focus on enabling Saudi women under our flagship initiative: Cyber Ladies.”

The Cyber Ladies initiative aims to recruit, train, and empower Saudi women in cybersecurity operations, positioning them as leaders in the region’s fight against evolving digital threats.

The GBS SOC in Saudi Arabia provides comprehensive cybersecurity monitoring and incident response across both IT (Information Technology) and OT (Operational Technology) environments. This includes protection for enterprise IT networks, as well as industrial control systems (ICS), SCADA, and IoT networks critical to operational infrastructure. By integrating IT and OT security, the SOC ensures end-to-end visibility, proactive threat detection, and rapid response, fully aligned with SAMA and NCA compliance requirements.

Partnership Highlights:

  • Fully Saudi-hosted SOC-as-a-Service, ensuring data sovereignty
  • Compliance with SAMA & NCA cybersecurity mandates
  • Certified for ISO 27001, SOC 2, and assessed quarterly using the NIST Cybersecurity Framework
  • Launch of Cyber Ladies – empowering Saudi women in cybersecurity careers
  • AI-driven threat intelligence, automation, and next-gen SIEM
  • End-to-end MSS, MDR, and threat lifecycle management
  • Direct contribution to Vision 2030 goals through job creation and digital security

“We are not just bringing cybersecurity technologies into the Kingdom, we are building sustainable value by creating jobs and empowering the next generation of Saudi cyber defenders,” said Shijas Mohidheen, CEO of TechensGlobal. “Our SOC will be a beacon of innovation, inclusion, and compliance in the region.”

About GBS

GBS is a leading IT and digital services provider in Saudi Arabia, offering infrastructure, cloud, and cybersecurity solutions tailored to public and private sector enterprises.

About TechensGlobal

TechensGlobal is a pure-play global cybersecurity MSSP delivering advanced SOC, MDR, and compliance-based services to enterprises across the Middle East, India, and beyond. With a sharp focus on regulatory alignment and local empowerment, TechensGlobal supports organizations in becoming cyber-resilient.

For media inquiries, please contact:

Techensglobal Media Relations

Email: Info@techensglobal.com

Website: https://techensglobal.com

Travel & Entertainment Costs Under Spotlight as Companies Focus on Savings and Efficiency in corporate India.

Travel & Entertainment Costs Under Spotlight as Companies Focus on Savings and Efficiency in corporate India.

Travel & Entertainment (T&E) costs have emerged as the largest controllable expense within enterprise P&Ls in India, surpassing employee and administrative costs, according to the “India Travel & Expense Study 2025-26”, conducted by TravelSpends. The study uncovers significant contrasts in how multinational corporations (MNCs) and micro, small, and medium enterprises (MSMEs) manage travel, policy compliance, and digital adoption for fulfilment and expensing.

For large enterprises and MNCs, employee costs rank second and third after T&E, while for MSMEs, the order is reversed. With travel costs now the most significant controllable expense across business segments, enterprises are rethinking procurement and fulfilment strategies to enhance efficiency and cost control.

The study reveals that 63% of MNCs have adopted hybrid work models requiring employees to be in the office for at least 12 days monthly, whereas 67% of MSMEs maintain a full-time office presence. MSMEs also find travel approvals and compliance processes nearly twice as burdensome as larger organizations — 70% cite complex approvals and 60% highlight compliance challenges, compared to 40% and 30%, respectively, amongst MNCs.

A substantial digitization gap persists between segments. While 80% of MNCs use digital platforms for travel booking and expense management — over 70% leveraging online tools — 74% of MSMEs still rely on manual processes, with only 20% adopting digital booking solutions. For MSMEs, air travel represents the largest controllable expense (81%), followed by lodging (61%) and ground transportation (53%).

Enterprises are increasingly viewing payment providers as strategic partners rather than transactional vendors, as they navigate the complexities of global Travel & Entertainment (T&E) management, according to the study.

The study reveals that large enterprises and MNCs prioritize global scalability, regulatory compliance, and seamless integration of loyalty programs into unified expense workflows. In contrast, MSMEs seek simplicity, control, and affordability in payment solutions, often relying on personal cards or cash advances to manage cash flow.

With 75% of MSMEs expressing a preference for one-stop solutions, there is a clear demand for affordable, all-in-one payment tools. Among MNCs, 62% view payment providers as strategic advisors, prioritizing corporate cards for travel settlements. Global access (68%), advanced reporting (40%), and loyalty-driven rewards such as cashback and air miles are key satisfaction drivers.

The trend is even stronger among MSMEs, with 77% identifying payment providers as strategic allies and 75% favouring integrated platforms for their simplicity. Their top priorities include spending controls (68%), enhanced credit limits (61%), and ease of integration (71%).

Additional insights from the study reveal that 82% of enterprises are adopting a hybrid travel agency model, combining online and offline services for integrated travel fulfilment. Among MSMEs, 81% rely on historical spend data to drive negotiations and supplier benchmarks, while 75% favour current spend data for real-time optimization.

As enterprises adapt to evolving T&E landscapes, the study highlights a strong shift toward integrated travel and expense platforms. Technology adoption stands at 80% among large enterprises and MNCs, compared to just 26% among MSMEs, with 74% of MSMEs still relying on manual processes. Larger organizations have embraced digital tools to drive efficiency, compliance, and cost control.

The findings reinforce that organizations leveraging automation, real-time tracking, and unified payment solutions are achieving stronger cost control, compliance, and operational efficiency.

TravelSpends is a Travel Analytics, Consulting & Technology company that helps enterprises control Business Travel costs through precisely analyzed decisions. The company offers benchmarking & Intelligence, technology solutions, and consultancy services to optimize Business Travel expenses (https://travelspends.com)

GS Lab | GAVS welcomes Harmeet Chauhan as the CEO in its Journey to be a Scaled Purposeful AI-led Services Organization

GS Lab | GAVS welcomes Harmeet Chauhan as the CEO in its Journey to be a Scaled Purposeful AI-led Services Organization

Princeton, New Jersey, October 23, 2024: The Board of Directors of GS Lab | GAVS (the “Company”) is excited to announce the appointment of Mr. Harmeet Chauhan as the new Chief Executive Officer of the Company, effective October 7, 2024. Harmeet succeeds Mr. Sumit Ganguli, who will continue to support the Company’s growth as the Vice Chairman of the Board after steering the Company through a transformative phase. The Board extends its gratitude to Sumit for his exemplary leadership and unwavering commitment.

This strategic appointment is in line with GS Lab | GAVS’ commitment to continue to be the most trusted partner for its clients and stay at the forefront of technology, including AI, across its service offerings and competencies to enable its clients’ growth and aspirations.

Keith Pitts and Pramod Bhasin, members of the Board of Directors, GS Lab | GAVS, said, “We are delighted to welcome Harmeet at GS Lab | GAVS. We are witnessing innovation at an accelerated pace in technologies around us across Cloud, Automation, Data, and Generative AI. With Harmeet’s leadership and experience across technology product and services businesses, GS Lab | GAVS will continue to operate at the forefront of technology with an AI-first approach in its service offerings. Harmeet will build on the strong foundation laid by Sumit on GS Lab | GAVS’ journey towards becoming a world-class client centric AI-first organization.”

Harmeet brings a wealth of experience from both product and technology services sectors, having held key roles at Microsoft, Sun Microsystems, HCL, Altran (now Capgemini), and Wipro. Harmeet has a passion for technology and driving outcomes for clients’ businesses through a robust technology-driven service-oriented approach.

Sumit Ganguli, Vice Chairman of GS Lab | GAVS, commented, “All of us will immensely benefit from Harmeet’s stewardship at GS Lab | GAVS. He will be a strong force multiplier in GS Lab | GAVS’ purposeful growth and value creation journey. I will continue to serve our clients and colleagues as the Vice Chairman and Board Member of GS Lab | GAVS. I am extremely excited about the future of GS Lab | GAVS.”

Under Harmeet’s leadership, GS Lab | GAVS aims to further enhance its offerings across product development, cloud, cybersecurity and data, leveraging automation and AI. “I am excited and truly honored to join GS Lab | GAVS at this inflection point in its journey,” said Harmeet Chauhan, CEO, GS Lab | GAVS. “I deeply resonate with the Company’s values of Respect, Integrity, Trust, and Empathy, its commitment to purpose-led growth, and will build on their AI-led strategy to deliver exceptional outcomes for our clients.”

Harmeet will be based out of GS Lab | GAVS’ Silicon Valley office in Santa Clara, California.

About GS Lab | GAVS

GS Lab | GAVS is a global AI-led digital transformation company focused on creating business impact for its 200+ customers across the USA, Europe, APAC, and the Middle East. It offers digital product engineering, AI-led managed services, and digital transformation services to customers across Healthcare, Hi-tech, and BFSI segments.

With 4000+ technologists spread across 10+ global delivery centers and a robust talent-nurturing culture, it is a trusted growth partner to its customers. Known for its innovative win-win business models, customer success focus, and deep tech engineering skills, the company invests heavily in emerging technologies such as 5G, edge computing, AI/ML, cloud, and IoT. Its IPs, such as ZIF, zDesk, Rhodium, and zIrrus help accelerate technology adoption for enterprises.

Contact:

Anand Paramasamy

anand.paramasamy@gavstech.com

Pre-Launch Spotlight: Unveiling the Future of Business Process Excellence with AI

Pre-Launch Spotlight: Unveiling the Future of Business Process Excellence with AI

In today’s rapidly evolving business landscape, organizations are constantly seeking ways to optimize efficiency, enhance decision-making, and stay competitive. At the heart of this transformation lies the integration of Artificial Intelligence (AI) into business processes—an innovation that promises to reshape industries. In a highly anticipated upcoming release, “Business Yoga with AI: Ascend to excellence by transforming innovative ideas into sustainable business solutions through the strategic application of artificial intelligence”, this groundbreaking book explores how AI is not just a tool but a strategic enabler for achieving operational excellence.

The Promise of AI in Business Process Excellence:

At its core, Business Process Excellence (BPE) is about streamlining and improving processes to create value, reduce waste, and enhance customer satisfaction. Traditionally, BPE relied on methodologies like Six Sigma, Lean, and Total Quality Management (TQM) to drive incremental improvements. However, the advent of AI offers an entirely new frontier. It allows businesses to go beyond gradual change, enabling real-time optimization, predictive analytics, and even autonomous decision-making.

This book highlights how AI’s capabilities—from machine learning and natural language processing to robotic process automation (RPA)—can be harnessed to enhance business processes. It showcases real-world examples of companies that have used AI to automate repetitive tasks, predict customer behaviors, and uncover insights buried deep within large datasets.

What to Expect from the Book

“Business Yoga with AI” is not just another tech-centric book; it is a comprehensive guide that connects theory with practice. Geared towards both business leaders and tech enthusiasts, the book addresses key topics such as:

  • Business Process Excellence with Lean, Six Sigma, Kaizen / Continuous Improvements, Business Process Engineering (BPR), TQM, Design Thinking, Hoshin Kanri, Balanced Scorecard etc.
  • Understanding AI’s Role in Process Automation: How AI tools can automate mundane tasks, freeing up human resources to focus on more strategic activities.
  • Leveraging AI for Predictive and Prescriptive Analytics: How businesses can use AI to not only predict future trends but also recommend actions based on those predictions.
  • AI-Driven Decision Making: How organizations are integrating AI into their decision-making processes to improve accuracy and speed.
  • Overcoming the Challenges of AI Adoption: A practical guide to navigating the complexities and potential pitfalls of integrating AI into existing business systems.

By blending academic insights with practical case studies, the book provides a roadmap for organizations looking to scale AI-driven process improvements. Each chapter dives into a different aspect of AI’s impact on business processes, offering readers a 360-degree view of what it takes to achieve true business process excellence in the digital age.

A New Era of Efficiency and Innovation

The pre-launch of “Business Yoga with AI” comes at a time when the demand for AI integration is at an all-time high. Businesses across sectors—from finance and healthcare to manufacturing and retail—are recognizing the need to leverage AI not just for efficiency, but for innovation. As digital transformation accelerates, the ability to adapt and implement AI-driven processes will separate the leaders from the laggards.

This book promises to be an essential resource for College graduates, business executives, operations managers, and technology leaders who are grappling with how to make AI a core part of their strategy. It outlines the steps needed to cultivate a culture of continuous improvement, powered by AI, that will sustain long-term growth and competitiveness.

Pre-Launch Buzz: What the Experts Are Saying

Even before its official release, “Business Process Excellence and AI” is already generating buzz in the industry. Thought leaders are praising the book for its forward-thinking approach and practical insights.

Conclusion

As businesses prepare to face the challenges and opportunities of a new digital era, “Business Yoga with AI” will serve as an indispensable guide for those looking to lead the charge. By demystifying AI and offering clear strategies for implementation, this book is poised to become a definitive resource for those aiming to revolutionize their operations.

Mark your calendars—the official release is just around the corner, and with it comes a transformative perspective on how AI can be the key to unlocking business process excellence.

About Authors:

Pritish Mahajan (IT & Business Transformation Leader and Author of ‘Anybody Can Use AI’)

 &

Ashok Jadhav (Serial Entrepreneur, Innovator, Business Coach & Holistic Quotient Trainer)

CRM Masters Infotech: The Company That Is Helping Organizations Integrate AI With CRM

CRM Masters Infotech: The Company That Is Helping Organizations Integrate AI With CRM

CRM Masters Infotech Helps Organizations Integrate AI With CRM

Since the last few years, companies across the world have been using cloud-based software or tools. The one cloud-based software that has benefited companies greatly is customer relationship management or CRM software. CRM software or tools help organizations organize and regulate information related to its customers.

While using CRM software has become a must for every organization in the world, it is also important for companies to integrate it with artificial intelligence or AI to ensure it works optimally. Learning the different elements or nuances associated with AI is the need of the hour and so is integrating it with tools which organizations have been using for years. The one company that is helping business organizations integrate AI with CRM smoothly and guiding them towards using these elements to propel their growth forward is CRM Masters Infotech, a Gurgaon based company driven by a solid team.

Talking about the importance of integrating AI with CRM, a spokesperson from CRM Masters Infotech says, “Once your customer relationship management software gets integrated with AI, it will enable employees to exhibit higher productivity and do their much more efficiently. AI will assist CRM in a variety of tasks including managing calendars, making calls, scheduling meetings, and taking notes. It also helps the business using a more structured approach to customer segmentation. By using intelligent algorithms, one can out customers into different segments based on various factors like purchasing behaviour, demographics, and preferences. The process of lead management, too, becomes much more simplified.”

CRM Masters Infotech has spent a lot of time, resources, and energy in studying more than 80 CRM software and tools over the years. The company has closely observed how these tools have evolved in these years. It has also studied AI in detail and done extensive research on how CRM and AI could be integrated with each other. The company initiates this integration process after taking into account all the issues and hindrances companies and employees face.

Elaborating on the same, the spokesperson states, “CRM systems, which are powered by AI, integrate a plethora of different technologies, operational processes, and data sources. While integrating AI with CRM, you have to ensure the different processes are in sync with each other and working properly. Because of this, companies find it a little challenging to do this. When we collaborate with an organization, we break down the integration process into simpler steps and execute everything properly.”

There are several prominent use cases of the integration of AI with CRM.

  • When you integrate AI with CRM, business intelligence gets an immediate boost.
  • AI works towards analyzing a large amount of data from different touch-points and uses machine learning algorithms to chart out trends and patterns.
  • Another big advantage of this integration is sales optimization.
  • AI stimulates CRM sales modules by using predictive analytics to get leads driven by past interactions and conversion potential.

Since 2016, CRM Masters Infotech has offered its services to some of the most reputed organizations based in India and abroad. The company is a Zoho Consulting Partner & Salesforce Consulting Partner. The company specializes in offering customized IT solutions to organizations using Zoho, Salesforce, Shopify, AWS, WordPress, Microsoft Dynamics 365, and other tools. The company has helped more than 1500 clients embrace the digital revolution and transform themselves for the better.

Company Name: CRM Masters Infotech LLP

Address: 529-532, Fifth Floor, Vipul Trade Center, Sector 48, Gurgaon, Haryana India – 122018

Contact Email: info@crm-masters.com

Phone: +91 9810824033

Website: https://crm-masters.com

Social Links:

Linkedin: https://www.linkedin.com/company/13749494/admin/feed/posts/

Youtube: https://www.youtube.com/channel/UCVFZt1Rrh5Wws6giAqKOemw

ImageGrafix Partners with Cenosco: Seamless and Efficient Asset Integrity Management

ImageGrafix Partners with Cenosco: Seamless and Efficient Asset Integrity Management

Chennai, India – We are proud to announce that ImageGrafix Software Solutions Pvt Ltd. is joining the Cenosco Partner Network as a Premium Partner. Cenosco is the leading provider of asset integrity management software for the Oil, Gas, and Petrochemical Industry. This partnership, covering India and the Middle East brings together Cenosco’s software with ImageGrafix expertise to revolutionize asset management by streamlining safety operations and enabling informed inspection and maintenance decisions. Both ImageGrafix and Cenosco are Hexagon Partners, creating a synergistic offering for their prospective customers. ImageGrafix is a Premium Authorized Reseller of Hexagon in India and Middle East while Cenosco offers integration to HxGN EAM and HxGN SDx, supporting customers who wish to use the power of Digital Twins.

“We are thrilled to join forces with Cenosco,” said Venkat, Director at ImageGrafix. “This partnership allows ImageGrafix as a System Integrator to offer our clients state-of-the-art solutions that drive operational excellence and ensure the highest standards of safety and performance.”

“We are delighted to partner with ImageGrafix. Their extensive market presence and technical expertise complement our innovative solutions perfectly.” stated Rahul Kejiriwal, CEO of Cenosco “Together, we look forward to enhancing asset integrity management for our clients in these regions.”

Discover how ImageGrafix and Cenosco together can elevate your asset management to new heights of efficiency and effectiveness.

About ImageGrafix 

Digitalization Partner for Design, Engineering, Manufacturing, Construction, Project Execution, and Operation, Maintenance of Industrial / Building Assets

ImageGrafix, as a leading system integrator, digitalizes the entire lifecycle of industrial facilities and commercial buildings from inception to ongoing management, offering comprehensive planning, design and engineering, construction, operation, and maintenance solutions across diverse industry sectors such as Energy, Building & Infrastructure, and Manufacturing.

Our partnerships with top-tier technology providers are enriched by the finest talent, ensuring excellence in implementation, customization, managed services, and training. Our esteemed clientele includes Fortune 500 corporations within the Energy, Process, Marine, Engineering, Procurement & Construction (EPC), and Building & Construction sectors across Middle East, Kingdom of Saudi Arabia and India. 

Headquartered in Chennai with a Global Custom Development Centre and offices in Nine major Indian cities, we provide high-quality pre and post-sales support to all clients.

About Cenosco

Cenosco is the leading provider of Asset Integrity Management (AIM) software. Companies operating in asset-heavy industries are all prone to equipment failure, unplanned shutdowns, deferred production, as well as many major health and safety hazards. These dangerous and costly incidents arise due to inefficient asset integrity management. Their solutions safeguard integrity, reliability, and instrumentation safety in asset-intensive industries. With IMS, you can calculate optimal intervention periods and lay out efficient maintenance strategies. Today, Cenosco’s IMS Suite is used around the globe, in over 40 countries, with over 11,000 active users and with more than 200 assets deployed. 

SimpleCRM Included in Top Analyst Report on 15 Industry-Specific CRMs

SimpleCRM Included in Top Analyst Report on 15 Industry-Specific CRMs

SimpleCRM announced its recognition among the 15 global CRM vendors included in Forrester’s The Industry-Specific CRM Landscape, Q4 2022 report. The Forrester report highlights how industry-specific CRM solutions can unlock revenue opportunities, decrease risk, and ensure compliance and user adoption for organizations. 

 

Among the 15 vendors in the overview, Forrester’s report places SimpleCRM in the “small vendors” category, which comprises companies with less than $50 million in product revenue. It notes SimpleCRM’s current self-reported geographic focus on the Asia Pacific market, with an industry focus in the financial services, retail and CPG, and manufacturing sectors. The report highlights the importance of customized CRM solutions for various industries. For example, an objective of financial services-specific CRM solutions is to enable retail banks to better engage and serve customers with personalized products, offers, advice, and experiences. Financial services CRM solutions allow wealth management firms to understand their customers better, deliver customized advice at scale and guide customers to their financial goals. These solutions help insurance companies to manage customer lifecycles across lead management, quoting, underwriting, renewals, commissions, and customer service.

 

As an end-to-end customer engagement platform, SimpleCRM powers the digital transformation of some of the largest banks, financial services & insurance organizations across South Asia, Southeast Asia, and the Middle East. It digitizes, decodes, and delivers on all customer journeys, from marketing to sales management, to customer servicing and retention. SimpleCRM differentiates itself as a scalable, low-code Omnichannel CX solution available on SaaS, On-Premise, and Hybrid deployment models across all major clouds like AWS, Microsoft Azure, Google Cloud Platform, and others.

“While we have a solid industry-specific CRM for the financial services sector, SimpleCRM is inherently a flexible, enterprise-class, low-code CRM platform. It features several AI capabilities like a sentiment analyzer, smart knowledgebase, and an up-sell/cross-sell suggestions engine. Organizations from any industry can adapt SimpleCRM to their unique customer engagement needs. Indeed, we have customers from other sectors like healthcare, education, and even Casinos.” said Indraneel Fuke, SimpleCRM CEO.

About SimpleCRM

SimpleCRM is an ISO 27001:2013 certified company headquartered in Singapore, with an Indian subsidiary based in Nagpur, India, and development operations in Bangalore, Hyderabad, and Colombo. With some of the largest financial services organizations in Asia using SimpleCRM, the company has experience delivering hundreds of successful projects in geographies like Singapore, India, Sri Lanka, the United Kingdom, the Philippines, Oman, and more. For more information, visit www.simplecrm.com.

Download The Industry-Specific CRM Landscape, Q4 2022 Report