Kanchipuram (Tamil Nadu) [India], June 20: In the vibrant and heritage-rich world of Indian textiles, OLDZARI.COM has carved out a unique space as the first-ever online platform dedicated to buying used or old pure zari sarees and other zari-based items across India. What began as a local initiative has grown into a trusted national brand that empowers households to unlock the hidden value of their traditional zari treasures.

A Vision Rooted in Heritage

Founded in 2020 by Ganesh Sah M, a seasoned expert in the traditional silk industry of Kanchipuram, OLDZARI.COM was born out of a simple yet powerful idea-to offer a reliable and respectful way for families to sell their old Kanjivaram, Mysore Silk, Banaras Silk or any zari items. Recognizing the sentimental and financial value woven into these heirlooms, the platform was built with transparency, trust, and customer comfort at its core.

Over the past five years, OLDZARI.COM has built a solid reputation in the online marketplace by upholding these principles. Thousands of customers from cities like Chennai, Bengaluru, Delhi, Hyderabad, and beyond have turned to OLDZARI.COM as their go-to solution for monetizing vintage sarees, zari blouses, dhotis, and other precious garments often stored away for generations. The company’s commitment to honest dealings and cultural sensitivity has earned them a loyal customer base and widespread acclaim.

What sets OLDZARI.COM apart is its pioneering service model, which ensures convenience and trust at every step. One of the standout features is the free door pickup service, allowing customers to sell their zari items without the hassle of visiting a store or couriering expensive garments on their own. Upon pickup, the items undergo a non-invasive zari purity test, ensuring that no damage is done to the sarees during verification. This method helps determine the exact composition and value of the zari used.

Adding to the transparency, every seller receives a detailed test report explaining the purity and final value of their items. If the customer is satisfied, payment is processed quickly. If not, OLDZARI.COM ensures a free return of the items, reinforcing their no-obligation policy and respect for customer choice.

National Recognition and Customer Trust

This unique model of ethical buying, coupled with exceptional customer care, has helped OLDZARI.COM win the Award of Excellence in Purchase of Vintage Wedding Sarees, a prestigious recognition that highlights the brand’s impact and innovation in the field of heritage textile commerce.

The success of OLDZARI.COM is also a testament to Ganesh Sah’s deep understanding of the zari and silk ecosystem. Hailing from the renowned weaving town of Kanchipuram, he has seen firsthand the value and sentiment attached to each zari thread. By integrating traditional expertise with modern technology, he established a platform that honors cultural heritage while enabling families across India to unlock the preserved value of their heirloom textiles.

Today, OLDZARI.COM is more than just a business-it’s a bridge between the past and the present. It offers a dignified solution to people who wish to part with their vintage garments without worry or confusion. It also plays a crucial role in promoting sustainability by recycling and reusing valuable zari materials that might otherwise go to waste.

As the platform continues to grow, it remains committed to its founding values: honesty, cultural respect, and customer empowerment. With ongoing innovations in testing, logistics, and customer outreach, OLDZARI.COM is poised to lead the vintage zari marketplace for years to come.

In an age where fast fashion often overshadows traditional craftsmanship, OLDZARI.COM stands tall as a reminder of the enduring value of India’s textile heritage-and the modern solutions that can help preserve it.

So, Where Can You Sell Old Zari Sarees?

If you’re holding on to a pure zari Kanjivaram, Mysore Silk, Banaras Silk Saree, blouse, or dhoti that deserves a second life, OLDZARI.COM is your answer. It provides the most secure, respectful, and transparent way to sell old zari garments in India today. With no hidden charges, free testing, and zero pressure to sell, it’s a platform built on trust.

Mumbai (Maharashtra) [India], June 19: After a 12-year pause, ICANN — the global internet governance body– is reopening its New gTLD application window in 2026. This program will once again allow businesses, cities, and organizations to apply for their own domain name extensions, marking a rare opportunity to secure long-term digital autonomy.

At the recently concluded ICANN83 Policy Forum in Prague, a visibly stronger Indian presence — comprising government officials, internet governance leaders, and domain name experts — signaled growing interest from India in participating meaningfully this time.

“This program gives Indian companies a rare opportunity to own a permanent digital identity,” said Sushil Pal, Joint Secretary at the Ministry of Electronics and IT (MeitY), who led the Indian delegation. “We believe DotBrands can play a key role in advancing digital trust, security, and self-reliance.”

While international corporations like Google (.google), Microsoft (.microsoft), and Barclays (.barclays) already operate their own extensions, India’s footprint in the last round was modest. Only a handful of Indian companies applied, and even fewer moved forward with active usage.

The current momentum seems different.

“Compared to 2012, there’s significantly more clarity and preparedness now,” said Samiran Gupta, ICANN. “We’re seeing more Indian stakeholders engage early — from brands and banks to technical and policy professionals.”

Among those involved in building that readiness is Venkatesh Venkatasubramanian, an independent New gTLD Consultant who attended ICANN83 as part of the Indian delegation. His work focuses on helping organizations understand the implications and process behind operating their own top-level domains.

“For many, the idea of owning a domain extension still sounds abstract. But once you see how .brand domains create trust, eliminate phishing, and put digital control back in the hands of the business, it becomes a very tangible asset,” said Venkatesh, New gTLD Consultant at NewgTLDProgram.com.

With the application period expected to be open for just 90 days in 2026, stakeholders emphasized the need to begin preparations well in advance — especially for enterprise-scale applicants who will need legal, technical, and operational planning.

“This isn’t a last-minute decision — applying for a DotBrand New gTLD requires months of planning, detailed documentation, and technical readiness. With the window expected to be open for just 90 days, brands that want to apply need to start preparing now — and that’s where the right consultant can make all the difference,” Venkatesh added.

As India continues to invest in digital infrastructure and champions the narrative of an open and secure internet, the coming year could be pivotal in reshaping how Indian brands stake their presence in the global domain space.

Imagine brands like Zomato using order.zomato, CRED offering pay.cred, or Adani Group launching portals like infra.adani — all within a secure, brand-owned ecosystem. These DotBrand domains reduce dependence on .com, enhance customer trust, and give companies complete control over their digital infrastructure. India’s growing digital maturity, coupled with its emphasis on Atmanirbhar Bharat and Digital India, makes the timing ideal.

Bengaluru (Karnataka) [India], June 6: A green chat bubble lights up on WhatsApp: “Need Bali eSIM and scooter for a week?” Ninety seconds later, three prepaid e-SIM links, two scooter rental offers–with helmet photos included–and a one-tap payment button appear in the same thread. An Indian filmmaker, fresh off the red-eye from Mumbai, swaps digital SIMs before baggage claim, collects a mint-green Honda Scoopy at the arrivals gate, and rides straight to Canggu’s surf break. “All sorted before I found my passport stamp,” she texts back.

Such seamless experiences have become routine with Bino, the WhatsApp-based search platform designed to find anything, anywhere. Users simply message their needs in plain text, incomplete phrases, or even voice notes, and Bino swiftly searches across extensive networks of verified partner businesses to present the best available options. These options can be sourced either from structured catalogs offering standardized services or dynamically from real-time offers and bids directly from local businesses. Additionally, users can engage in live, real-time conversations with trusted, verified businesses, ensuring personalized attention and immediate clarity on their choices. Bino seamlessly manages both static bookings and on-the-spot negotiations, making every interaction effortless and valuable.

With its new travel vertical, Bino Travel, the platform now connects users with more than 100,000 vendors across India’s most popular tourist destinations and international hotspots. Whether it’s scooter rentals in Bali, jeep rides in Gulmarg, craft-beer tours in Prague, or cozy homestays along the Konkan coast, Bino’s vendor network covers every traveler’s need.

Founded by Capt. Karan Javaji, a Cornell University graduate who returned to India to serve in public policy as an officer at the Reserve Bank of India, Bino reflects his vision for streamlined operations through advanced technology. Javaji, who continues to serve as a part-time Territorial Army officer, emphasizes Bino’s commitment to supporting local businesses in a AI-driven era: “Discovery is turning pay-to-play, and small vendors can’t out-advertise bigger brands.” Bino not only helps these businesses get discovered but also provides them access to cutting-edge, AI-native technology through its Boni One Platform suite of tools. This includes Bow Chat, a conversation management platform designed specifically to empower small businesses by enhancing customer interactions, driving efficiency, and simplifying AI integration. Bino’s onboarding for businesses remains as straightforward as exchanging contact details on WhatsApp, and vendors pay nothing until a transaction is complete.

Bino Bing–Bino Travel’s trip-aware intelligence layer–continuously reads the context of each itinerary and pushes tailored suggestions, insider tips, and time-sensitive deals the moment they become relevant. With every leg of the journey stored in a single WhatsApp thread, Bino Bing turns scattered bookings and ad-hoc needs into a coherent, real-time feed, making sure travellers see only the most timely and useful information–exactly when they need it.

Most online travel agencies (OTAs) were architected for before you leave–price comparisons, package bundles and refundable tickets planned weeks in advance. Once the plane touches down, their utility drops sharply; travellers either fend for themselves or pay a premium for all-inclusive packages that hedge against uncertainty. Bino extends the value curve into the during-trip phase. Because every interaction lives inside a single WhatsApp thread, the platform functions as a real-time concierge: reading location pings, understanding half-typed questions (“late dinner still open?”), surfacing live inventory and even re-engaging with context-aware prompts through Bino Bing. By stitching pre-trip planning and on-trip problem-solving into one conversation, Bino removes the anxiety that drives travellers toward inflexible packages in the first place.

Users experience the simplicity of communicating through WhatsApp without needing additional apps, enjoying structured bookings alongside spontaneous, real-world assistance.

The last-minute hotels feature is a good example of how dynamic searches work in Bino. Picture landing in an unfamiliar city at 8:00 p.m. with no booking in hand. A single WhatsApp message–“budget hotel near airport, late check-in”–triggers Bino’s dynamic search: property managers receive the ping, post instant offers and, within 90 seconds, the traveller sees room rates discounted by up to 70 percent compared with morning prices. The same exchange clears unsold inventory for hoteliers who might otherwise close the night with vacant rooms. By marrying last-minute demand to time-sensitive supply, Bino turns what was once a lost margin for businesses into an unexpected bargain for users.

Looking ahead, the Bino team prioritizes enhancing its partner network and refining the user experience through innovative product features. Immediate efforts include expanding and strengthening partnerships to offer even richer, more diverse options for users. A key product initiative is the Deal Finder feature, enabling users to simply share their location on WhatsApp and instantly receive personalized, real-time deals from trusted local businesses around them.

About Bino

Bino is a WhatsApp-based search platform using AI to help users find the best products, services and deals from networks of businesses-both through structured catalogs and real-time responses. Headquartered in Bengaluru, Bino simplifies discovery, booking, and problem-solving, turning complex, unstructured requests into rapid, reliable responses.

To use Bino’s service, users simply send a WhatsApp message to +91-9800081110 (easy to remember as 98000-BINO) describing their needs, whether travel-related or everyday requirements. Businesses interested in joining the Bino partner network, can WhatsApp on +91-8024490265. For more information, visit https://bino.bot.

Press Contact: pr@bino.bot | +91-9800081110

Poppy Mattress recently brought together the biggest names in the Indian furniture store industry for an exclusive two day event focused on business growth, emerging trends, and market insights. Set to become an annual highlight, Inspire 2025 was designed exclusively for furniture store owners, dealers, and distributors eager to transform their businesses and stay ahead in the rapidly changing retail landscape.

Poppy Mattress: India’s Largest Mattress Manufacturer

As India’s largest mattress manufacturer, Poppy Mattress is leading the charge in the furniture industry by providing valuable insights to help furniture store owners and dealers to stay competitive. The event served as a platform to discuss strategies for success and offer guidance on navigating the rapidly changing retail world.

Tackling the E-Commerce Challenge for Offline Furniture Stores

With the rise of e-commerce stores, offline mattress retailers face challenges in maintaining foot traffic and engagement. During the event, Poppy Mattress provided actionable tips to help mattress store owners and dealers effectively compete with online stores. Key strategies included enhancing the in-store mattress shopping experience, offering personalized customer service, and introducing exclusive in-store promotions. By focusing on unique in-person experiences, personalized mattress consultations, and creating a community around their brand, offline mattress stores can successfully compete with the convenience of online shopping.

Why Touch and Feel Still Matters

While e-commerce continues to grow, Poppy Mattress emphasizes the importance of experiencing a mattress in person before making a purchase. The tactile experience of testing the mattress, feeling its support, and ensuring it aligns with your comfort preferences is unparalleled. As the best mattress for hotels and resorts, Poppy Mattress is proud to serve the hospitality industry, providing large scale orders to listed companies and hospitality providers across Chennai, Coimbatore, Madurai, Bangalore, Mysore, Goa, and Pondicherry.

A Leader in South India’s Mattress Market

With a sprawling 2 lakh sq. ft. factory and a reputation for supplying mattresses in large quantities, Poppy Mattress continues to dominate South India’s mattress market. Whether looking for eco-friendly solutions or luxurious comfort, Poppy Mattress remains the top choice for consumers, furniture stores and large scale buyers.

The R&D Innovations Driving Poppy Mattress

Poppy Mattress’s commitment to continuous research and development has led to the integration of innovative features in their products:

  • Airvent Memory Foam: Maximizes air ventilation for a cooler, more comfortable sleep.
  • 3Zone AcuPressure Foam: Precision cut zones that support the body’s natural contours and provide enhanced pressure relief.
  • Natural Bamboo Fabric: Integrated into several Poppy mattresses to enhance breathability and airflow.

The New Eco-Friendly Mattress Launches

Poppy Mattress unveiled new eco-friendly products that blend innovation with sustainability:

  • Eleganz T.T. by Poppy Mattress: A Bonnel spring dual-side reversible mattress, offering super-soft foam and additional stability with support walls on all four sides.
  • Selene – Euro Top by Poppy Mattress: A US-certified responsive foam mattress incorporating bamboo fabric and bonnell springs for enhanced support and breathability.
  • Exuber Pro by Poppy Mattress: Featuring all new 3Zone AcuPressure foam, bamboo fabric, memory foam, and pocketed springs, it ensures minimal motion disturbance and customized comfort.
  • Eco Latex by Poppy Mattress: Made from natural latex, coir, and pure grade respo bond foam, this eco-friendly mattress provides orthopedic support while prioritizing sustainability.
  • Coir Pure by Poppy Mattress: A coir and memory foam mattress, combining natural materials for an airy, restful sleep experience.
  • Saffron Eurotop by Poppy Mattress: Combining a knitted fabric quilt with super-soft foam and the natural breathability of High Density coir for a luxurious sleep experience.
  • Coco Bond by Poppy Mattress: A natural coir mattress offering firm support, plush comfort, and breathability, with pure grade respo bond foam for durability.

Poppy Mattress: Leading the Hospitality Mattress Market

As India’s largest supplier of hospitality mattresses in 2025, Poppy Mattress used this event as a platform not only to network with industry leaders but also to showcase its latest innovations. By integrating sustainable practices such as the use of coir, latex, and bamboo fabrics

Poppy Mattress continues to remain at the forefront of both quality and eco-conscious manufacturing.

Join the Movement and Stay Ahead

Poppy Mattress remains committed to driving innovation and sustainability in the mattress industry. As the retail landscape continues to evolve, we invite all furniture store owners, dealers, distributors and directors to embrace these strategies, adapt to change, and thrive. Let’s work together to transform your business, stay ahead of the curve, and make a lasting impact on the industry. Reach out today and be part of the change!

Tog and Trim, The Indian Clothing Brand Redefining Everyday Fashion. In a market full of passing trends and fast fashion, one homegrown brand is making a lasting impact–quietly winning hearts with clothes that feel just right. Meet Tog and Trim, an Indian clothing label that stands for comfort, quality, and affordability without ever compromising on style.

The Journey: From a Small Town Dream to a Growing Fashion Movement

The story of Tog and Trim began in October 2022, not in a big fashion capital, but in the small town of Etawah, Uttar Pradesh. Its founder and co-creator, Amitosh Mishra, has always had a passion for fashion–especially for clothing that feels great and looks even better.

Amitosh’s vision was simple yet strong: to create everyday fashion that doesn’t burn a hole in your pocket. With a deep understanding of what Indian consumers really want–durable, stylish, and comfortable clothing at a fair price–he turned his idea into reality. Today, Tog and Trim has fulfilled over 10,000+ orders across India, building a loyal customer base along the way.

And here’s the best part–throughout this journey, they’ve maintained zero customer disappointments, a rare feat in today’s world of online shopping.

What Makes Tog and Trim Different?

In India, where fashion is as diverse as its people, finding the right mix of comfort and style can be a challenge. But Tog and Trim has nailed that balance.

From basic t-shirts and classic polos to oversized statement tees, joggers, and shorts–the brand has something for everyone, no matter your vibe.

Let’s break down why this brand stands out:

– Made in India, for India

Every piece is designed and manufactured in India, keeping Indian climates, body types, and tastes in mind. Whether you live in Mumbai’s humidity or Delhi’s winter, Tog and Trim has you covered.

– Comfort Meets Quality

From heavy-weight 240 GSM oversized t-shirts to dry-fit polos, the brand uses premium fabrics that feel good and last long. You’ll never find rough stitches, itchy tags, or cheap prints here.

– Affordable for All

Tog and Trim believes that great fashion should be for everyone. That’s why they offer high-quality pieces at budget-friendly prices, proving that you don’t need a luxury tag to wear something you love.

– Unisex, Trendy & Versatile

Whether you’re into anime-inspired prints, solid classics, gym-ready fits, or cute crop tops–men and women both love what Tog and Trim has to offer.

What’s Hot Right Now?

Right now, their oversized t-shirt collection is turning heads–offering designs from anime graphics to clean minimalist looks. Oversized fits are all the rage on social media, and Tog and Trim was one of the early movers in India to bring this trend to the masses.

Their dry-fit polo shirts with zipper details are also top-sellers–ideal for everything from your morning workouts to evening hangouts. Plus, their bottomwear like joggers and shorts are made from soft, breathable materials–perfect for Indian weather.

Designed for Every Season

India’s seasons are extreme–and Tog and Trim gets that. While their cotton-based tees and crop tops are ideal for scorching summers, their 300 GSM hoodies and sweatshirts are your perfect winter essentials. One brand. All weather.

A Brand That Cares

Beyond just clothing, Tog and Trim is built around community. The team personally handles customer feedback, offers prompt support, and even surprises returning customers with handwritten notes and small perks.

For example, they offer an extra 5% off on all prepaid orders, with no minimum cart value–just because they appreciate the love and trust of their buyers.

Looking to the Future

Fast forward to 2025, Tog and Trim is no longer just a clothing brand–it’s a movement built by passionate people like Amitosh and his small but driven team. Their dream? To become India’s go-to destination for everyday fashion.

Big plans are already in motion–from launching new collections for women’s fashion, expanding their gymwear line, and collaborating with creators and communities across India.

Final Words

Tog and Trim is proof that when passion meets purpose, magic happens. What started as a dream in a small town is now a name trusted by thousands. And with Amitosh Mishra leading the way, there’s no doubt this Indian brand is just getting started.

Whether you’re a college student, a fitness freak, a working professional, or someone who just wants to feel confident in what they wear–Tog and Trim is for you.

And here’s a little heads-up for all the fashion lovers out there–keep an eye out for their new collection. Word is, it’s going to be their BIGGEST drop yet, and trust us, you don’t want to miss it!

Shop now at www.togandtrim.com

Join the growing tribe of Indians choosing comfort, quality, and style–without the heavy price tag.

Flightd.pro, a dynamic new entrant in the online travel industry, is proud to announce its official launch, offering travelers a streamlined platform for booking affordable flights, hotels, and curated holiday packages worldwide.

With a mission to simplify travel planning, Flightd.pro provides users with access to over 10,000 destinations, serving more than 50,000 satisfied travelers and facilitating over 5,000 bookings monthly. The platform is designed for both seasoned globetrotters and first-time adventurers, ensuring a user-friendly experience from search to booking.

Key Features:

– Comprehensive Travel Solutions: Book flights, hotels, and holiday packages all in one place.

– Exclusive Discounts: Enjoy several on select flights and hotel bookings.

– 24/7 Customer Support: Dedicated assistance to address all travel-related inquiries.

– Curated Travel Packages: Explore popular destinations like Indonesia, Italy, Japan, and India with specially designed itineraries.

“Flightd.pro, aims to transform the way people plan their journeys. Our platform is tailored to meet the needs of modern travelers, offering convenience, affordability, and a wide array of options to make every trip memorable.” said a representative at Flightd.pro.

Flightd.pro is committed to providing a seamless booking experience, ensuring that travelers can focus on enjoying their adventures without the hassle of complex planning.

For more information or to plan your next trip, visit https://flightd.pro.

About Flightd

Flightd.pro is an innovative online travel platform dedicated to offering affordable and comprehensive travel solutions. With a focus on user experience and customer satisfaction, Flightd.pro connects travelers to a vast network of destinations, accommodations, and curated travel experiences.

Media Contact:

Website: https://flightd.pro

Email: info@flightd.com

Hutech Solutions, a CMMi Level 3 Global Product Engineering Services and Solutions Company has been awarded the esteemed NASSCOM SME Inspire Award 2025. This prestigious recognition was presented by the Honourable Minister of Commerce and Industry, Shri Piyush Goyal, and Shri Rajesh Nambiar, President of NASSCOM, at a grand ceremony held at Hotel Shangri-La, New Delhi.

The NASSCOM SME Inspire Awards is an initiative of the NASSCOM SME Council that celebrates the accomplishments of Micro, Small, and Medium Enterprises (MSMEs) in the technology sector. Now in its third edition, the awards recognize outstanding leadership in business growth, delivery capability, innovation, and workplace business practices. Out of hundreds of applications across diverse segments, Hutech Solutions emerged as a leader highlighting its excellence in product engineering innovation and operational efficiency.

The Journey to Success

The journey began in October 2024 when Hutech Solutions submitted its application and supporting documentation. Over the next six months, the team meticulously prepared detailed reports, fact sheets, and data points to meet the stringent jury requirements. In February 2025, Hutech Solutions was shortlisted and invited for the final round of presentations before a distinguished panel of industry leaders. The award announcement on March 20, 2025, marked the culmination of months of hard work and dedication.

“This recognition is more than just an award – it’s an extra boost of motivation for our entire team,” said Pravat Ranjan Rana, Founder and CEO of Hutech Solutions. “We are deeply grateful to NASSCOM for providing a platform that highlights the incredible work of technology SMEs and motivates us to accelerate our growth and innovation.”

The company credits its success to the collaborative effort of its finance team, technology leadership, and associates who meticulously compiled and presented the required documentation and performance metrics throughout the evaluation process.

Driving Excellence and Innovation

Hutech Solutions achievement reflects its strategic focus on innovation, customer-centric solutions, and operational excellence. The company has consistently demonstrated the ability to deliver complex technology solutions, streamline operations, and drive tangible business outcomes for its clients.

Looking Ahead

Hutech Solutions remains at the forefront of innovation, driving excellence through the power of artificial intelligence (AI) and advanced technology. By leveraging AI models, machine learning, and intelligent process automation, Hutech Solutions enhances operational efficiency, improves decision-making, and delivers data-driven insights for business enterprises. The company is poised to expand its success in the BFSI domain, focusing on core banking, wealth management, and retail banking segments. With a strong commitment to AI-driven automation and business process transformation, Hutech Solutions continues to set new benchmarks in technological innovation and industry leadership.

About Hutech Solutions

Hutech Solutions is a leading AI-powered global software services and consulting company, specializing in delivering cutting-edge technology solutions for the Banking, Financial Services, Logistics & Supply Chain, Manufacturing, Travel & Tourism sectors working with Leading Banks, Financial Services, Product Companies and Global Capability Centers (GCCs) in India. With a strong focus on innovation and automation, Hutech Solutions is dedicated to driving customer success through intelligent, scalable, and future-ready solutions.

About NASSCOM

NASSCOM is the premier trade body and the chamber of commerce of the IT-BPM industries in India. NASSCOM is a global trade body with more than 3000 members, which include both Indian and multinational companies that have a presence in India. NASSCOM’s member and associate member companies are broadly in the business of software development, software services, software products, consulting services, BPM services, e-commerce & web services, engineering services offshoring. NASSCOM’s membership base constitutes over 95% of the industry revenues in India and employs over 5.4 million professionals.

For more information, please visit our website at www.hutechsolutions.com

Media Contact:

Swayamprava Nanda

Hutech Solutions

EMail: corporate@hutechsolution.com

+91- 8073989712

Mumbai (Maharashtra) [India]: GNC, a global leader in nutritional supplements, through Guardian Healthcare Pvt. Limited (“GNC India”), GNC’s master franchisee in India has launched GNC Pro Performance 100% Whey + Nitro Surge, a groundbreaking protein supplement designed to enhance performance and support cardiovascular health. This innovative product, developed indigenously, features a unique cardio-protective formulation, combining performance-boosting ingredients with heart health benefits.

Ashutosh Taparia, Managing Director & Board Member of Guardian Healthcare Pvt. Limited, master franchisee of GNC in India stated, “As health and fitness awareness grows in India, so does the need for innovative supplements. With the rising incidence of lifestyle conditions, products that lie at the intersection of fitness and wellness are the need of the hour. GNC India, in collaboration with leading physicians, has developed this unique formulation to address needs at the intersection.”

The Nitro Surge formula incorporates bonded L-arginine silicate and L-citrulline, clinically proven ingredients that support vasodilation and sustained blood circulation. These ingredients help reduce cardiovascular stress, allowing athletes and active individuals to push their limits while promoting heart health during intense physical activity.

Balaji Uppala, CEO of GNC India, emphasized, “We are committed to pushing the boundaries of innovation in health and fitness. With GNC Pro Performance 100% Whey + Nitro Surge, India’s first whey protein with cardio-protective properties, we are empowering fitness enthusiasts to reach their goals while prioritizing heart health. This product reflects our commitment to providing high-quality, science-backed solutions for every fitness journey.”

Designed for all fitness levels, from beginners to elite athletes, 100% Whey + Nitro Surge enhances muscle performance and overall well-being. It addresses the increasing demand for supplements that support long-term fitness goals while also enhancing heart health.

GNC India developed this product in collaboration with Dr. Jaspreet Singh Randhawa, MBBS, MS, MCh (Neurosurgery, Gold Medalist) and Chief Neurosurgeon at Livasa Hospital, Mohali. As Principal Medical Advisor to GNC India, Dr. Randhawa provided expert guidance in the product’s formulation and research.

Speaking on the new product, Dr Randhawa commented, “There is a growing body of evidence suggesting that the ingredients (L-arginine & L-citrulline) used in this formulation, when used as part of a healthy lifestyle, demonstrate vasodilatory properties & cardio-protective benefits for people engaging in regular physical activity, including high-intensity workouts.”

The product is available in 1-pound, 2-pound & 4-pound size variants & is available for sale on GNC India’s website, Amazon, Flipkart, Healthkart, Myntra, Hyugalife & select offline stores.

Try India’s First Cardio Protect Whey – GNC 100% Whey+ Nitro Surge available in super tasty chocolate flavor. Checkout now to get an exclusive discount & freebie.

About GNC:

GNC is a leading global health and wellness brand that provides customers with a wide variety of science-based products and solution services to live well. The brand touches consumers worldwide by providing its products and services through company-owned retail locations, domestic and international franchise locations, digital commerce, and strong wholesale and retail partnerships across the globe. GNC’s diversified, multi-channel business model has worldwide reach and a well-recognized, trusted brand. By combining exceptional innovation, product development capabilities, and an extensive global distribution network, GNC manages a best-in-class product portfolio.

About Guardian Healthcare Private Limited:

Guardian Healthcare Private Limited, is the master franchisee holder of GNC for India. Guardian Healthcare, with 60+ premium pharmacies across India, serves over 10 million customers. Offering 100% reliable health, wellness, and pharmaceutical products, Guardian Pharmacy prioritizes reliability, customer satisfaction, and trust.

For media inquiries, please contact:

Tanya Sharma, tanya.s@oneguardian.in, +91 99991 47699

Mumbai (Maharashtra) [India]: Ananta Capital, backed by the Mumbai-based Taparia family, has made a significant strategic investment in Bacca Bucci, one of India’s fastest-growing sneaker brands. This marks a significant milestone in Bacca Bucci’s journey, propelling its vision to enhance product innovation, strengthen its digital-first approach, expand into offline retail distribution, and drive global growth.

Founded in 2013 by Natwar Agrawal and Anuj Nevatia, Bacca Bucci has transformed from a challenger brand into a dominant player in the casual sneaker market. With a strong focus on design, comfort, and affordability, the brand has built a loyal customer base among young, fashion-conscious consumers.

“Bacca Bucci has carved a strong position in the sneakers market, demonstrating impressive growth and brand recognition,” said Ashutosh Taparia and Sanjeev Taparia, Board Members at Ananta Capital. “We see tremendous untapped potential in this segment, and we are excited to collaborate with Anuj and Natwar to help Bacca Bucci scale to new heights.”

The company is poised to sustain its robust growth trajectory in the current financial year. The newly acquired capital will be allocated towards expanding product categories to appeal to a broader spectrum of sneaker enthusiasts and enhancing its omnichannel presence to effectively engage consumers across both online and offline platforms. Additionally, the company plans to bolster visibility and foster community engagement through targeted marketing initiatives.

“Bacca Bucci was born from a desire to challenge the norm and make high-quality, trend-forward sneakers accessible to everyone,” said Natwar Agrawal and Anuj Nevatia, Co-founders of Bacca Bucci. “This investment from Ananta Capital is not just about funding–it’s about aligning with a partner that understands our vision and has the expertise to help us scale our ambitions globally.”

Ananta Capital has controlling investments in leading beauty and wellness brands such as Bellavita, Betteralt, ThriveCo, Bevzilla – all under the Guardian group. The Guardian Group also owns the Guardian Pharmacy chain and holds the India master franchise for GNC, a global nutritional supplements brand. The fund also owns majority stake in prominent home furnishing brands – Sleepycat and Springwel. Additionally, Ananta Capital has stakes in companies like Open Secret, Liquiloans, Pickrr (exited), Alivaa Hotels and Unikon.ai.

“We’re excited to welcome Baccabucci to the Ananta Capital family,” said Lovkesh Kapoor, Board Member at Ananta Capital. “The brand resonates strongly with modern consumers and perfectly complements our existing portfolio, strengthening our position in the lifestyle and fashion sector. We see tremendous potential for Baccabucci to become a dominant player in the casual sneaker market worldwide.”

Deloitte India acted as an exclusive advisor to Baccabucci.

About Bacca Bucci

Founded in 2013, Bacca Bucci is a homegrown sneaker brand that blends cutting-edge design, comfort, and affordability. With a rapidly growing fan base and a strong presence in the Indian footwear market, Bacca Bucci is on a mission to revolutionize everyday fashion with bold, high- quality sneakers.

About Ananta Capital

Ananta Capital is private equity firm headquartered in Mumbai. With a diverse portfolio and a track record of successful investments, Ananta Capital is committed to partnering with visionary entrepreneurs to unlock value and drive sustainable growth. Ananta Capital’s portfolio includes Bellavita, Bevzilla, Betteralt, ThriveCo, Sleepycat Springwel Mattresses, Open Secret, Pickrr (exited), Liquiloans, Stovekraft, Alivaa Hotels, Wolfpack Labs and Unikon.a

 CP PLUS proudly announces that its range of PTZ (Pan-Tilt-Zoom) and IPC (Internet Protocol Camera) devices has achieved the prestigious ER IoTSCS STQC certification. Awarded by the Standardization Testing and Quality Certification (STQC) Directorate under the Ministry of Electronics and Information Technology (MeitY), this certification underscores CP PLUS’s commitment to empowering public and private sectors with robust, reliable, and secure surveillance systems.

With ER IoTSCS STQC certification, CP PLUS’s PTZ and IPC cameras are validated for secure data handling, superior performance in diverse environments, and compliance with stringent national standards – essential attributes for critical and high-demand applications in India.

The ER IoTSCS STQC certification is a hallmark of excellence in IoT and electronic surveillance, designed to ensure that products perform reliably even in the most challenging scenarios. CP PLUS’s PTZ and IPC cameras are tested for data encryption, environmental resilience, image clarity, power efficiency, and network protocol compliance, making them ideal for critical sectors where high-security standards are paramount.

“At CP PLUS, we believe in delivering technology that not only leads the industry but also empowers our country to meet its security challenges head-on,” said Mr. Aditya Khemka, Managing Director, Aditya Infotech Limited. “Achieving the ER IoTSCS STQC certification is a testament to our unwavering commitment to excellence in security technology. It assures our customers that they are investing in products that meet the highest benchmarks of performance, safety, and quality.” said Mr. Aditya Khemka, Managing Director, Aditya Infotech Limited.

With this certification, CP PLUS’s PTZ and IPC camera range is poised to offer secure, resilient, and intelligent surveillance capabilities. We believe the certification also positions CP PLUS as a trusted partner for organizations that require compliance with national standards for security technology in government, critical infrastructure, and commercial applications.

We believe the ER IoTSCS STQC certification not only reinforces CP PLUS’s reputation for quality but also assures clients and partners that these surveillance solutions stand resilient under diverse conditions, such as extreme weather, dust, and high humidity levels. Moreover, the certification signifies enhanced data security measures in CP PLUS’s IoT-enabled products, with advanced data protection protocols and efficient power management, making these cameras an ideal choice for organizations seeking reliability and long-term value in their surveillance investments.

CP PLUS is committed to leveraging this achievement to lead India’s surveillance technology industry with innovative, high-performance solutions that meet the evolving demands of the nation.