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Poppy Mattress: India’s Largest Mattress Manufacturer A Game-Changer for Furniture Store Owners & Dealers

Poppy Mattress: India’s Largest Mattress Manufacturer A Game-Changer for Furniture Store Owners & Dealers

Poppy Mattress recently brought together the biggest names in the Indian furniture store industry for an exclusive two day event focused on business growth, emerging trends, and market insights. Set to become an annual highlight, Inspire 2025 was designed exclusively for furniture store owners, dealers, and distributors eager to transform their businesses and stay ahead in the rapidly changing retail landscape.

Poppy Mattress: India’s Largest Mattress Manufacturer

As India’s largest mattress manufacturer, Poppy Mattress is leading the charge in the furniture industry by providing valuable insights to help furniture store owners and dealers to stay competitive. The event served as a platform to discuss strategies for success and offer guidance on navigating the rapidly changing retail world.

Tackling the E-Commerce Challenge for Offline Furniture Stores

With the rise of e-commerce stores, offline mattress retailers face challenges in maintaining foot traffic and engagement. During the event, Poppy Mattress provided actionable tips to help mattress store owners and dealers effectively compete with online stores. Key strategies included enhancing the in-store mattress shopping experience, offering personalized customer service, and introducing exclusive in-store promotions. By focusing on unique in-person experiences, personalized mattress consultations, and creating a community around their brand, offline mattress stores can successfully compete with the convenience of online shopping.

Why Touch and Feel Still Matters

While e-commerce continues to grow, Poppy Mattress emphasizes the importance of experiencing a mattress in person before making a purchase. The tactile experience of testing the mattress, feeling its support, and ensuring it aligns with your comfort preferences is unparalleled. As the best mattress for hotels and resorts, Poppy Mattress is proud to serve the hospitality industry, providing large scale orders to listed companies and hospitality providers across Chennai, Coimbatore, Madurai, Bangalore, Mysore, Goa, and Pondicherry.

A Leader in South India’s Mattress Market

With a sprawling 2 lakh sq. ft. factory and a reputation for supplying mattresses in large quantities, Poppy Mattress continues to dominate South India’s mattress market. Whether looking for eco-friendly solutions or luxurious comfort, Poppy Mattress remains the top choice for consumers, furniture stores and large scale buyers.

The R&D Innovations Driving Poppy Mattress

Poppy Mattress’s commitment to continuous research and development has led to the integration of innovative features in their products:

  • Airvent Memory Foam: Maximizes air ventilation for a cooler, more comfortable sleep.
  • 3Zone AcuPressure Foam: Precision cut zones that support the body’s natural contours and provide enhanced pressure relief.
  • Natural Bamboo Fabric: Integrated into several Poppy mattresses to enhance breathability and airflow.

The New Eco-Friendly Mattress Launches

Poppy Mattress unveiled new eco-friendly products that blend innovation with sustainability:

  • Eleganz T.T. by Poppy Mattress: A Bonnel spring dual-side reversible mattress, offering super-soft foam and additional stability with support walls on all four sides.
  • Selene – Euro Top by Poppy Mattress: A US-certified responsive foam mattress incorporating bamboo fabric and bonnell springs for enhanced support and breathability.
  • Exuber Pro by Poppy Mattress: Featuring all new 3Zone AcuPressure foam, bamboo fabric, memory foam, and pocketed springs, it ensures minimal motion disturbance and customized comfort.
  • Eco Latex by Poppy Mattress: Made from natural latex, coir, and pure grade respo bond foam, this eco-friendly mattress provides orthopedic support while prioritizing sustainability.
  • Coir Pure by Poppy Mattress: A coir and memory foam mattress, combining natural materials for an airy, restful sleep experience.
  • Saffron Eurotop by Poppy Mattress: Combining a knitted fabric quilt with super-soft foam and the natural breathability of High Density coir for a luxurious sleep experience.
  • Coco Bond by Poppy Mattress: A natural coir mattress offering firm support, plush comfort, and breathability, with pure grade respo bond foam for durability.

Poppy Mattress: Leading the Hospitality Mattress Market

As India’s largest supplier of hospitality mattresses in 2025, Poppy Mattress used this event as a platform not only to network with industry leaders but also to showcase its latest innovations. By integrating sustainable practices such as the use of coir, latex, and bamboo fabrics

Poppy Mattress continues to remain at the forefront of both quality and eco-conscious manufacturing.

Join the Movement and Stay Ahead

Poppy Mattress remains committed to driving innovation and sustainability in the mattress industry. As the retail landscape continues to evolve, we invite all furniture store owners, dealers, distributors and directors to embrace these strategies, adapt to change, and thrive. Let’s work together to transform your business, stay ahead of the curve, and make a lasting impact on the industry. Reach out today and be part of the change!

Koushani Mukherjee Joins MostPlay As New Brand Ambassador

Koushani Mukherjee Joins MostPlay As New Brand Ambassador

MostPlay, a rapidly growing online casino platform, has recently announced Koushani Mukherjee as its new official brand ambassador.  From now onwards till further notice, she will be the face of this online casino platform. Hence, she will be featured in marketing activities, ad campaigns, special offer announcements, and other relevant activities.

This collaboration is the beginning of a new era for MostPlay in Asian markets such as India, Bangladesh, Nepal and Pakistan. As Koushani Mukherjee is a well-known face in Bengali cinema, Bengali audiences of MostPlay will be excited for this association. She rose to fame after winning the title of Miss Beauty of Kolkata title in 2015.

She has also acted in multiple Bengali movies and TV serials. This is the mark of her wider audience reach.

MostPlay already has a strong hold in Asian markets and has won millions of hearts because of its massive game library and localized payment methods. However, this association with Koushani will ensure that this best online casino platform will witness a massive boom in its user base.

With a massive following of over 2.2 million on Instagram, Koushani brings significant reach and influence. Just as MostPlay targets a diverse market, its popularity among diverse demographics is an ideal representation for MostPlay.

Speaking about the partnership, a spokesperson for MostPlay said, “We are excited and glad to welcome Koushani Mukherjee on board as the official brand ambassador. Koushani’s charisma, widespread popularity, and strong connection with her audience perfectly embody the spirit and energy of MostPlay. We’re positive about this association.

This excitement is two-way, as Koushani Mukherjee has stated, “I am thrilled to partner with MostPlay. This online platform has a wider audience, and I am also very passionate about watching sports. I am glad to be a part of a platform that fosters healthy online betting habits amongst the audience.”

About MostPlay:

MostPlay is one of the best online casino platforms, operational in countries such as India, Pakistan, Nepal and Bangladesh. The platform provides online sports and casino betting opportunities remotely. Its users can access the website and mobile betting app in Hindi, English, and Bangla.

From simple slots to engaging live dealer casinos, everything is available under one roof with a single click.

About Koushani Mukherjee:

Koushani Mukherjee is one of the most celebrated Indian actresses who debuted in 2015. Since then, she has become a famous public figure. A former Miss Beauty of Kolkata, she is active in social work. She was featured on the cover of FFACE Fashion Calendar in 2019

Disclaimer:
This article is intended for informational and promotional purposes only. Online gambling and casino activities are subject to local laws and regulations. Readers are advised to ensure they are in compliance with the legal requirements of their jurisdiction before participating in any online betting or casino platforms. MostPlay promotes responsible gaming and does not endorse or encourage illegal or underage gambling. The views and statements made by the brand ambassador, Koushani Mukherjee, are her own and do not constitute professional or legal advice. Please gamble responsibly.

Ishukart Invests Rs10 Lakh in IshuCompany for 2% Equity

Ishukart Invests Rs10 Lakh in IshuCompany for 2% Equity

Mumbai (Maharashtra) [India], May 22: Ishukart, a growing player in the Indian e-commerce space, has announced a strategic investment of Rs10 lakh in its newly launched subsidiary, IshuCompany, in exchange for a 2% equity stake.

IshuCompany, operating under the tagline “Service at your doorstep”, aims to revolutionize home-based professional services by providing skilled, reliable technicians to customers directly at internet request.

“This investment reflects our belief in IshuCompany’s potential to disrupt the doorstep services market in India. With the right execution and support, we envision scaling this company to a Rs100 crore valuation in the near future.”

IshuCompany’s initial funding will be directed toward technology development, workforce training, and market expansion in key urban and semi-urban areas. The brand has already garnered attention with its professional identity.

About Ishukart:

A rising e-commerce and logistics platform dedicated to providing efficient delivery and customer-focused solutions. The brand has already garnered attention with its professional identity, as represented by its new logo and clear service proposition.

About IshuCompany:

A newly launched doorstep service provider, offering skilled technician visits and home repair services with a focus on professionalism and customer satisfaction.

Media Contact:

Nikhil Kalamkar

Nikhil@Ishukart.com

DigiSME Pioneers Key Strategies for Overcoming HRMS Implementation Hurdles

DigiSME Pioneers Key Strategies for Overcoming HRMS Implementation Hurdles

Chennai, India – May 7, 2025 – In today’s business environment, digital transformation is crucial for every firm trying to establish its future footprint successfully. Among the various business and operational units undergoing change, HR technology has emerged as the most critical yet most delayed initiative across industries.

HR digital transformation is more complex than it actually appears. From conducting market research to zeroing in on the right HR tech, firms have a lot of groundwork to do. Although firms find the best HR tech, the real challenge is to incorporate the new system effectively into their existing workflow.

This is where HR implementation and support specialists come into the picture. They stand with clients who may have limited experience in handling digital HR systems throughout the software implementation.

DigiSME, a leading HRMS software provider, offers the best solution to companies that aim to accelerate digital adoption, especially in HR department.

Previously, the delay in software deployment was a minor inconvenience. But now, they are significantly impacting business continuity. Despite HR tech being the need of the hour, its implementation often falls behind schedule, leaving companies at risk of losing lakhs.

It begins with choosing the right technology but ends with effective implementation. When it comes to implementation process, most companies stumble if the HR, IT, and leadership teams aren’t aligned, or the HR software vendor lacks strong post-sales support.

Moreover, companies without a structured workflow find it challenging to identify where processes need to be digitised. It leads to confusion in the first place and later results in costly rework.

Thousands of organisations operate across the country, and the number of HRMS software vendors remains comparatively low. Making full customisation is a challenge. Many companies expect HRMS solutions to replicate their exact internal workflows, but not all processes can be mirrored. As a result, businesses often turn to standard products without fully understanding the need to adapt certain practices for better system compatibility.

When company leaders aren’t actively involved, HRMS projects often lose focus and momentum. At the same time, employees may resist the new system because they’re unfamiliar with it or fear being closely monitored. Smaller HR vendors might not be able to scale with your business needs, while larger global vendors may not understand Indian payroll and compliance rules. Another common issue is integrating the new HRMS with old systems like attendance, payroll, or ERP software, which often don’t connect smoothly.

DigiSME knows that HR digital transformation is not as easy as it sounds. The company has coined a hands-on support strategy that helps businesses replace HR chaos with clarity and turns change into progress.

Introducing Cost-to-Cost Onsite Implementation

DigiSME has launched its Cost-to-Cost Onsite Implementation Package — an initiative that to deploy HRMS faster with full on-ground support.

“We believe providing extraordinary support is just as important as offering a great HRMS software. Technology alone doesn’t solve the problem — people do,” said Dinesh Kamal Somanchi, CTO of DigiSME. “Our dedicated onsite team works closely with your employees right from the initial setup to ensure a smooth and quick software deployment. We understand that every business is unique, so our implementation specialists guide you through a customised setup process tailored to your specific needs. With hands-on support, your team can quickly adapt to the new system and start experiencing its full value from day one.

DigiSME’s commitment is to simplify HR transformation and empower every business across sectors.

To learn more about the Cost-to-Cost Implementation offering, visit www.digisme.in.

Global Philanthropist Manni Nagi Launches Nagi Day Global Aid: A New Movement of Love, Dignity, and Hope

Global Philanthropist Manni Nagi Launches Nagi Day Global Aid: A New Movement of Love, Dignity, and Hope

In an inspiring step towards combatting food insecurity and uplifting communities in need, Nagi Day Global Aid has officially launched – not just as a charity, but as a powerful movement rooted in love, dignity, and hope.

The launch marks the beginning of a new chapter in humanitarian outreach, with the first major initiative already underway: monthly food distributions across Punjab, India, aimed at supporting families most affected by rising food insecurity.

A Movement with Heart

Nagi Day Global Aid is built on a simple but profound philosophy – that every person, regardless of their background or circumstances, deserves access to basic needs and the opportunity to live with dignity. This is not just about giving food; it’s about restoring hope, building community bonds, and planting seeds of compassion in a time when many feel forgotten.

“We’re not here to provide handouts,” said Manni. “We’re here to uplift lives – to show people they are seen, heard, and valued. This is a movement of empathy in action.”

Food Insecurity in Punjab: A Rising Challenge

Like many regions globally, Punjab has seen a troubling rise in food insecurity driven by economic instability, unemployment, and the lingering impacts of global crises. Thousands of families face daily struggles to put nutritious meals on the table.

In response, Nagi Day Global Aid has mobilized local volunteers to begin monthly food distributions targeting the most vulnerable households. These distributions include essential staples like rice, flour, lentils, and cooking oil – enough to support a family for months.

More Than Just a Launch

This is only the beginning. Nagi Day Global Aid envisions long-term programs including education, health support, and girls’ empowerment initiatives. By rooting every action in community involvement and compassion, the movement aims to create lasting change — one family, one village, one act of kindness at a time.

As the sun rises over Punjab this month, so too does a new hope for those who need it most. And as Nagi Day Global Aid takes its first steps, the world watches – not just the launch of a charity, but the birth of a global movement.

For more information, visit https://nagi.day/global-aid/

Laxmi: Empowering children and nurturing futures with CRY

Laxmi: Empowering children and nurturing futures with CRY

New Delhi [India], May 19: Laxmi, the #1 South Asian food brand in the USA and a flagship brand of HOS Global Foods, strengthens its commitment to social responsibility by partnering with CRY (Child Rights and You). Through this impactful collaboration, Laxmi supports CRY’s mission to ensure happier childhoods and a brighter future for underprivileged children, reinforcing its dedication to creating lasting and meaningful change.

CRY America hosted its annual NY-NJ Gala 2025 at the iconic Taj Pierre in New York, uniting changemakers under the shared belief that every child deserves a chance to dream.

‘With the support of over 35,000 donors and 2,000 volunteers, CRY America has impacted the lives of more than 825,000 children across 5,000 villages and slums through 111 projects in India and the U.S.’

As a proud platinum sponsor, Laxmi stood alongside CRY, not just as a brand, but as a family committed to nurturing hope, opportunity and actively investing in the future generation. For Laxmi this partnership is a promise to invest in the Youth of Tomorrow, deeply rooted in their belief that empowering a child uplifts an entire community.

The CSR vision of Laxmi deeply resonates with CRY’s mission, which is to protect and uplift every child’s right to a brighter future. Through this partnership, Laxmi reaffirmed its belief that education and access to basic nutritious food are not privileges, but fundamental building blocks of a child’s growth and dignity.

At the CRY Gala, Mr. Neil Soni, CEO of HOS Global Foods, shared a heartfelt reflection on how HOS Global Foods began with his mother’s longing for the authentic flavors of home. Tired of bland meals seasoned with just salt, pepper, and sour cream, she sought traditional spices, sparking a journey that grew into Laxmi, now the #1 South Asian food brand in the USA.

Mr. Neil Soni shared that Laxmi’s founding mission from 1972 was to bring quality traditional ingredients to South Asian immigrants, away from home. Today also the brand’s mission remains unchanged even after 50 years.

He emphasized the shared responsibility for a brighter future and expressed his deep gratitude for supporting CRY’s transformative work in shaping the future generations back home.

Shabana Azmi and other esteemed dignitaries attended the gala, and the conversation centered around her deep appreciation for all Indian food and snacks. A lively and fiery rapid-fire added vibrancy to an event centered around a noble cause.

Laxmi is more than just the No1 South Asian Brand in USA, it values the traditions and deeply rooted sentiments of the South Asian community. Our association with CRY NY-NJ Gala 2025 reflects our unwavering commitment to create hope for underprivileged children and making a positive difference that echoes through generations.

Social Media Handle Links

https://www.instagram.com/laxmifoodsbrand/

https://www.youtube.com/@laxmifoodsbrand

https://www.facebook.com/LaxmiFoodsBrand

About HOS Global Foods

HOS Global Foods, formerly known as House of Spices, is the largest importer and distributor of South Asian food in North America, representing a diverse array of FMCG brands from multiple countries, including India, Pakistan, Bangladesh, Sri Lanka, Malaysia, Thailand, Australia, Spain, the Netherlands, Argentina, South Africa, the UAE, Canada, Colombia, Mexico, Ecuador, China, Turkey, and Vietnam. Laxmi, its home brand, offers a wide selection of authentic cooking ingredients and snacks for the South Asian community, delivering the traditional taste of home to communities across North America.

About Laxmi

Laxmi has been North America’s No. 1 South Asian food brand for over four decades. Founded in 1972 by Mr. G. L. Soni, the brand was born out of the challenges faced by South Asian immigrants, especially his wife, Mrs. Shobhana Soni, who struggled to find authentic ingredients. What began as a personal journey to create a home away from home has evolved into a beloved brand that celebrates the rich flavors and traditions of South Asian cuisine.

BetJDB Announces Idhika Paul as New Brand Ambassador

BetJDB Announces Idhika Paul as New Brand Ambassador

BetJDB, a renowned online slot gaming platform, has announced Idhika Paul as its new official brand ambassador. From now onwards, she will represent BetJDB in the media.

Idhika Paul is an actress of Indian origin with a strong and impressive presence in vertical like Bengali television and film industry. Alongside, she has also firmed her feet into Tollywood film industry. She first came into limelight in 2025 with the action drama, named Khadaan.

She has over 290 K followers on Instagram, and her audience is from different nooks and corners of the world. This makes her a familiar face in Bengali households. Her audience is very engaging and is in awe of her pleasant personality.

Due to her majestic personality and marvelous action skills, she has garnered enough fame and recognition across the world, especially in Asian markets such as India and Bangladesh.

This is why BetJDB users from these regions will now feel more connected with the platform. Commenting on this collaboration, one spokesperson of BetJDB has quoted, “Idhika Paul needs no introduction, and we’re glad that she chose to be part of our journey. She has a strong passion for slot games, casino & sports, and her energy matches perfectly with the kind of fast-paced online betting opportunity we offer to our users. This association will be fruitful for both of us”.

Idhika Paul has the same thoughts on her mind. “I always loved playing online slots and casino, and BetJDB takes the excitement of these games to a whole new level by offering highly diversified and secure slot, sports and casino betting opportunities. I hope this collaboration goes a long way”, says the Bengali beauty.

About BetJDB

BetJDB is an online casino and sports betting platform in Bangladesh. Licensed by the Curaçao Gaming Commission, this platform offers localized and 100% secured online betting opportunities to its users. Slots, computerized table games, instant games, sports betting, and live dealer games of various kinds are easily accessible for BetJDB users.

About Idhika Paul  

Idhika Paul is a renowned Bengali Indian actress. She started her career in 2020 with a TV serial named Rimli. Her first film, Priyotama, became the highest-grossing film of the Bengali movie industry in 2023.  She is also active in the Tollywood film industry. Her acting skills and charismatic persona have been praised by many.

Disclaimer:
This blog post is for informational and promotional purposes only. The content does not constitute or imply endorsement, advice, or encouragement to participate in online gambling. BetJDB is a licensed online gaming platform, and users must be of legal gambling age in their respective jurisdictions. Gambling involves financial risk and may be addictive. Please play responsibly and seek help if you have a gambling problem. The views expressed by Idhika Paul are her personal opinions and may not reflect those of BetJDB or this publication. Availability of services may vary by location and local laws.

IIBM Institute Brings Globally Recognized Swiss Doctorate to India at affordable prices — Now Enrolling for 2025

IIBM Institute Brings Globally Recognized Swiss Doctorate to India at affordable prices — Now Enrolling for 2025

New Delhi [India], May 19: In a bold move to make top-tier global education accessible to Indian professionals, IIBM Institute of Business Management announces the launch of the Doctorate in Business Administration (DBA) from the Swiss International Management Academy, Switzerland — now available in India at 50% lower fees than similar Swiss programs.

Swiss International Management Academy, Switzerland is a prestigious member of AACSB (Association to Advance Collegiate Schools of Business) — the same global network that includes Harvard, Stanford, and the Indian Institutes of Management (IIMs). AACSB membership signifies academic excellence and global credibility, giving Indian learners the opportunity to earn a doctorate that commands respect worldwide.

Delivered 100% online, the SIMA DBA is designed for senior professionals, entrepreneurs, consultants, and CXOs who want to enhance their leadership skills, conduct practical business research, and earn the legally recognized “Dr.” title from a respected Swiss institution — without taking a career break.

“I never imagined I could afford a Swiss doctorate. SIMA’s DBA changed my career trajectory and personal brand — and I now proudly use the ‘Dr.’ title,” says Dr. Ravi Kumar, a recent graduate and business strategist from Mumbai.

SIMA is currently active in over 50 countries, with a growing alumni network across Europe, Asia, the Middle East, and Africa, with India as a key growth region.

Program features include:

  • Swiss-issued Private Doctorate degree with international acceptance
  • Affordable fees from Rs3.5 to Rs5.5 lakhs (vs. Rs7-12 lakhs typically charged by other Swiss institutes)
  • AACSB Membership for institutional trust and credibility
  • No entrance exams, flexible schedules, and personalized academic mentorship
  • Recognition for professional and research excellence

Graduates of this program have gone on to hold leadership roles, publish research, and gain global visibility — many proudly using “Dr.” as a personal and professional milestone.

Admissions Now Open – Limited Seats for 2025 Cohort

This is a one-time opportunity for Indian professionals to earn a Swiss DBA with global recognition, at a price point designed for the Indian market.

Visit www.iibmindia.in to apply

For more information, explore SIMA at www.simaglobal.ch

Take the next step in your leadership journey. Earn your Swiss “Dr.” title.

Trusted Globally. Delivered Locally. Powered by IIBM.

Skyriss Recognized Among Top CFD Brokers Globally as It Expands Reach into Emerging Markets

Skyriss Recognized Among Top CFD Brokers Globally as It Expands Reach into Emerging Markets

Dubai [UAE], May 19: Skyriss, a regulated multi-asset brokerage headquartered in Dubai, has been officially recognized as one of the leading global CFD (Contract for Difference) brokers, cementing its position as a next-generation trading platform redefining how traders access financial markets.

Licensed by the Securities and Commodities Authority (SCA) and compliant across multiple international jurisdictions, Skyriss is gaining momentum for its seamless trading experience, advanced infrastructure, and commitment to transparency. The platform offers traders access to a wide range of global markets, including forex, commodities, indices, shares, and crypto CFDs, all through a unified, performance-driven ecosystem.

“At Skyriss, we didn’t set out to build just another trading platform — we built a trading experience,” said, Director at Skyriss. “Today’s traders want more than just access. They want speed, simplicity, and trust. That’s what we deliver — and why traders across the globe are choosing us.”

A Brokerage Built for the Modern Trader

Skyriss operates on a core philosophy of “Limitless Possibilities,” combining instant account onboarding, low-latency execution, and a user-first interface that gives traders unmatched control over their portfolios. Whether trading on desktop or mobile, users benefit from an intuitive environment designed to reduce friction and maximize performance.

The company’s institutional-grade infrastructure has made it a popular choice among retail and professional traders seeking a reliable, regulated CFD trading platform — especially as global demand for online financial services continues to rise.

Why Skyriss Is Gaining Global Attention

  • Regulated Multi-Asset Brokerage: Fully licensed by the SCA and compliant across jurisdictions
  • Unified Platform: Access major global markets from a single account — forex, shares, indices, commodities, and crypto CFDs
  • Fastest Onboarding in the Industry: Traders can open an account and start trading within minutes
  • Institutional-Grade Technology: Low-latency trade execution built for serious strategies
  • Mobile-First Design: A seamless user experience across all devices
  • Client-Centric Model: Strong support and protection frameworks with multilingual assistance

Growing Momentum Across Emerging Markets

Skyriss is also experiencing strong growth across India, Southeast Asia, and Africa, as traders in emerging markets turn to digital platforms that prioritize compliance, speed, and usability. The platform’s mobile-first approach and quick onboarding process make it especially appealing to a new generation of retail traders in the region.

“As we expand into emerging markets, our goal is to provide every trader — regardless of location — with tools and infrastructure previously reserved for institutions,” added, the Director.

About Skyriss

Skyriss is a regulated multi-asset CFD brokerage based in Dubai, offering access to global financial markets including forex, indices, commodities, shares, and crypto CFDs. Built with cutting-edge technology and licensed by the Securities and Commodities Authority (SCA), Skyriss empowers traders with speed, simplicity, and transparency — all through one secure platform.

Open an account today. It is that simple.

www.skyriss.com

Cemtrex’s Vicon Secures Prestigious STQC Certification, Strengthening its Position in High-Growth Indian Market

Cemtrex’s Vicon Secures Prestigious STQC Certification, Strengthening its Position in High-Growth Indian Market

Hauppauge (New York) [US], May 17: Vicon Industries, a subsidiary of Cemtrex Inc. (Nasdaq: CETX) and a leading provider of advanced security and surveillance solutions, today announced that it has officially received the STQC certification from India’s Ministry of Electronics and Information Technology (MeitY), marking a major milestone in the company’s global expansion strategy.

With this certification, Vicon becomes one of the surveillance manufacturers to meet the stringent cybersecurity and quality standards under India’s IoT Security Compliance for Surveillance Cameras Scheme (IoTSCS-ER). The designation enables Vicon to market and sell its certified products into India’s regulated government, infrastructure, and smart city segments, sectors that are otherwise closed to non-certified providers.

“This certification gives us a powerful entry point into one of the fastest-growing surveillance markets in the world,” said Saagar Govil, Chairman and CEO of Cemtrex. “Most global manufacturers lack this certification and are therefore excluded from bidding on government or regulated projects in India. We now have a distinct first-mover advantage as the only premium brand certified for these opportunities.”

India’s video surveillance market is projected to exceed $3 billion by 2027, driven by nationwide security upgrades, urban development, and the expansion of smart cities. However, regulatory barriers have limited foreign participation, creating pent-up demand for high-quality, compliant solutions from trusted global brands. Vicon’s certification removes this barrier and positions the company to capitalize on untapped demand in both the public and private sectors.

As part of its STQC-certified offering, Vicon’s Valerus Video Management System (VMS) is fully compliant and built to support complex, large-scale deployments across critical infrastructure, education, transportation, and public sector environments. With its intuitive interface, centralized control, and advanced cybersecurity architecture, Valerus delivers a comprehensive, enterprise-grade solution that meets India’s strictest technical and regulatory requirements.

“India is modernizing rapidly, and safety, security, and quality are now top priorities,” said Gaurav Taywade, Managing Director of Vicon India. “Earning STQC certification is more than just a regulatory milestone, it’s a strategic gateway into one of the most dynamic infrastructure build-outs happening anywhere in the world. India is constructing vast amounts of critical infrastructure including new train stations, airports, seaports, power plants, university campuses, research centers, and highways, all requiring advanced, reliable security solutions.

As one of the certified premium global brand, Vicon is uniquely positioned to support this growth with secure, AI-powered surveillance systems that are easy to install, built to last, and designed to meet the evolving demands of modern infrastructure. We’re excited to partner with Indian organizations to help build a safer, smarter, and more connected future.”

About Cemtrex

Cemtrex, Inc. (Nasdaq: CETX) is a diversified technology company operating in the Security and Industrial sectors. Its Security segment, led by Vicon Industries, provides advanced video management software, high-performance security cameras, and integrated surveillance solutions for enterprise, government, and critical infrastructure. The Industrial segment, through Advanced Industrial Services (AIS), delivers expert rigging, millwrighting, process piping, and equipment installation services to manufacturers nationwide. With a focus on innovation, execution, and strategic growth, Cemtrex is committed to enhancing safety, efficiency, and value for its customers and shareholders.

For more information, visit www.cemtrex.com.

Investor Relations:

investors@cemtrex.com

Forward-Looking Statements

This press release contains “forward-looking statements” within the meaning of the Private Securities Litigation Reform Act of 1995, including statements relating to the closing of the offering, gross proceeds from the offering, our new product offerings, expected use of proceeds, or any proposed fundraising activities. These forward-looking statements are based on management’s current expectations and are subject to certain risks and uncertainties that could cause actual results to differ materially from those set forth in or implied by such forward looking statements. Statements made herein are as of the date of this press release and should not be relied upon as of any subsequent date. These risks and uncertainties are discussed under the heading “Risk Factors” contained in our Form 10-K filed with the Securities and Exchange Commission. All information in this press release is as of the date of the release and we undertake no duty to update this information unless required by law.

For more information, visit https://vicon-security.com/stqc-certified-india

Or reach out to indiasales@vicon-security.com